ABOUT THIS EVENT
Date: Saturday, September 26, 2026
Time: 12:00 PM – 5:00 PM
Location: Canon Canada Headquarters – 8000 Mississauga Rd, Brampton, ON L6Y 5Z7
Cost: Cover charge of $5, RSVP to secure your spot as space is limited.
Event Description
Join us for an inspiring Canon Creator Lab experience at Canon Canada Headquarters (8000 Mississauga Road, Brampton, ON) produced by Socality and in collaboration with Vistek and Henry’s Camera! Capture stunning photos and videos, and get hands-on with the latest Canon technology. Take in a mix of creative keynotes, demos, and panels, interact with styled creative sets, trial the latest Canon cameras and gear, and take home a free printed and framed photo of your favourite image!
What to Expect- Educational Keynotes, Panels, & Live Demonstrations: From keynotes on fine art printing and commercial video production to panels featuring Olympic & World Cup photographers and more, discover a wide range of learning opportunities from a diversity of creators and creative backgrounds. See more below!
- Styled Sets and Talent: Explore thoughtfully designed creative sets with on-site talent, perfect for capturing stunning images and video. New this year – video and hybrid (photo/video) focused sets.
- Hands-on Gear Trials: Experience Canon’s latest mirrorless bodies and lenses through a wide range of hands on gear trials available throughout the afternoon.
- Print & Frame Your Favourite Photo: Choose one of your images to be printed and framed onsite at no cost, showcasing the quality of Canon’s innovative printing technology.
- Community & Refreshments: Connect with the broader creative community while enjoying light snacks and refreshments.
- Featured Gallery: Brought to you by Canon Frame Lab – this year’s event showcases a primary gallery featuring the work of Hanin Mazri’s 2026 World Cup imagery alongside additional featured galleries to discover throughout the event hall.
- Canon Print Shop: Explore the Canon Print Shop onsite and see your images come to life in stunning detail. Attendees will receive a special event-day offer on select printing services.
Educational Opportunities
Live Demos — “Media Day” Shoot with Amanda Coffey
1PM / 2:15PM / 3:45PM
Throughout the day (1PM / 2:15PM / 3:45PM ), join Toronto Tempo team photographer Amanda Coffey at the sports “Media Day” creative set where she’ll be leading a live demo showcasing her creative approach and techniques you can use in your own photography work. From working with talent to capturing dynamic stills and hybrid video for the professional sports teams she works with, get a hands on look at the process and she uses.
The Learn Hall brought to you by Canon Ignite
The Learn Hall, brought to you by Canon Ignite, will provide you with practical, easy-to-apply tips, featuring a mixture of keynote presentations and panel conversations. This series is designed to equip the next generation of creators with tools, knowledge, and inspiration to grow their craft.
Taking the Next Step: From a Hybrid Shooter to Running a Production Company with Adrian Anvari
12:30PM-1:00PM
Adrian Anvari, co-founder of Tenfold Production, shares his journey from being a hybrid shooter to leading commercial productions for brands like Cadbury, TD and Arc’teryx. We dive in on networking, spec work and investing in your craft, plus a behind-the-scenes look at his latest film shot on the Canon C50.
In Motion: Craft, Clients, and the Business of Video with Adrian Anvari, Jason Dam, Sarah Holman, and Isami Kiyooka
1:20PM-2:20PM
Hosted by Adrian Anvari, this panel brings together commercial director Jason Dam (Tenfold Production), hybrid shooter Sarah Holman, and action sports photographer Isami Kiyooka — creators at four different entry points on the road into film and video. They tackle key questions from each of their unique vantage points: getting started, integrating video and motion in practice, networking and growing the commercial side, and what changes once you start pouring real resources into the quality of the product. From video for social media to full-scale commercial production, there’s someone who can relate to where you’re currently at. Bring the questions you’re stuck on.
Moment Makers: All Access into the World of Sports Photography with Kishan Mistry, Amanda Coffey, Isami Kiyooka, and Hanin Mazri
2:40PM-3:40PM ET
Hosted by Canon Ambassador Kishan Mistry, join a stacked panel featuring Isami Kiyooka, Amanda Coffey, and Hanin Mazri that’s captured some of the world’s biggest sporting events and experiences. From the World Cup to the NBA finals and Olympics and beyond this diverse group dives into their experience in capturing iconic moments, how to build a career around the work, key tips and techniques you can apply to your own action and sports photography, and their philosophy around the work.
From Image to Object: Why We Print with Peter Andrew Lusztyk
4:00PM-4:30PM
Join fine art photographer and visual artist Peter Andrew Lusztyk for a practical and inspiring session unpacking his process for creating fine art imagery and taking it from the screen to a physical object. From how he approaches what to shoot for print to the techniques and choices he makes in practice, Peter offers a personal look at the whole process.
Meet the Speakers & Panelists
Amanda Lee Coffey [Panelist & Live Demo]
Amanda Lee Coffey is a Photographer, Educator and Registered Psychotherapist. She currently serves as Team Photographer for the Toronto Tempo, capturing games, media days, team and community content throughout the 2026 season. With more than 15 years as a freelance photographer, she has documented the Professional Women’s Hockey League, The Raptors, Leafs and Argos as a CFL Live Content Creator, the Northern Super League, WNBA All Star and Finals (’24) and NCAA Women’s Final Four (’25). She worked as an Associate Producer, on branded digital and social content for CBC Olympics, Paris 2024. Her work with brands includes The Gist, Peace Collective, and Maple Leaf Sports & Entertainment.
Isami Kiyooka [Panelist & Gallery]
Isami Kiyooka is an Action sports + Commercial Photographer based in Vancouver, Canada. At just 21, he’s built a global portfolio with some of the most recognized names in sport, fashion, and culture — Moncler, Monster Energy, Red Bull, Prada, Adidas, and Team USA Snowboarding.
He shoots to capture what a moment actually feels like — the release right after an athlete lands the trick they’ve spent their whole life chasing. It’s a young creative eye that skips the obvious angle for first tracks, built from inside the culture, not observed from outside. In 2026, he became the youngest photographer to shoot the Winter Olympics for a national team, documenting Team USA at the Milano-Cortina Games. Supported by Canon Canada, Monster Energy, Adobe, he collaborates on campaigns, workshops, and productions built around Canon’s latest mirrorless systems
Hanin Mazri [Panelist & Featured Gallery]
Hanin Mazri is a photographer and creative director whose work centres on football and the culture surrounding it. A creative contributor to DARBY Magazine, he has shot cover stories and features for the title alongside pitch-side work across MLS, the Canadian Premier League, the Northern Super League, League1 Ontario and CONCACAF national team competition. Splitting his time between Toronto, Madrid and London, he shot the 2026 FIFA World Cup, alongside La Liga and Champions League football at the Bernabéu, the Premier League and EFL in England, and the 2025 FIFA Club World Cup.
Adrian Anvari [Keynote & Panel Host]
Adrian Anvari is an owner and co-founder at Tenfold Production, a Toronto commercial film company. He produces national campaigns for brands including Cadbury, TD, and Tangerine, and directs and shoots his own work, including films for Arc’teryx and Adidem. He has run big-budget jobs on two-week timelines and still takes small shoots where he’s a one-man band or working with his partners.
Kishan Mistry [Panel Host]
Kishan Mistry is a Toronto-based sports media professional whose work spans TSN, Yahoo Sports Canada, UNINTERRUPTED Canada, MLB, and the NHL. With over 10 years of experience in the field, he is currently Content Marketing Manager for the Toronto Tempo, Canada’s first WNBA franchise.
Sarah Holman [Panelist]
Sarah Holman is a Toronto-based photographer and videographer whose client work spans Red Bull, UFC, MLSE and the Toronto Raptors, Oakley, On, Ford, Oreo, and White Claw. A Humber College graduate in Digital Communications, she works as a hybrid shooter across sport, fitness, and commercial production — moving between stills and motion on the same job — and most recently shot behind-the-scenes coverage for Tenfold Production’s Canon film.
Jason Dam [Panelist]
Jason Dam is a Toronto-based commercial director and co-founder of Tenfold Production, where his work spans national campaigns and branded content for brands including Cadbury, TD, and Tangerine. He now leads Tenfold’s education side alongside directing, hosting the Unfold podcast and building Tenfold Filmmaker, a community and newsletter for filmmakers working their way into commercial production.
Peter Andrew Lusztyk [Keynote Speaker]
Peter Andrew Lusztyk is a Canadian photographer and visual artist known for large-format, hyper-detailed images that transform everyday objects into striking visual statements. Balancing fine art, editorial, and commercial practice, his photography explores value, nostalgia, circulation, and the overlooked systems shaping contemporary life through meticulously controlled lighting, macro detail, and minimalist composition. Lusztyk’s work has been exhibited internationally, including at the Design Museum Den Bosch, and collected by institutions including Global Affairs Canada. His work has appeared in National Geographic and The New York Times, and he has collaborated with global brands including Apple, IKEA, Audi, and Bayer.
Who Will Benefit from This Experience?
- Creators & Photography Enthusiasts: Whether you capture images on your phone or use a DSLR or Mirrorless camera, enhance your skills and discover new techniques.
- Tech Lovers: Check out Canon’s latest innovations and see how cutting-edge technology can improve your photography and videography at home and on the go.
- Curious Minds: Don’t miss this unique opportunity to visit Canon HQ for a day filled with creativity, learning, and hands-on experience.
- Canon Fans: Whether you’re a longtime user or just curious, explore Canon’s newest products and get exclusive access to our headquarters.
Why Attend?
- Capture breathtaking visuals in an inspiring space reserved exclusively for this event.
- Discover and trial the latest Canon technology.
- Bring your image to life with hands-on printing experiences.
- Expand your creative circle and connect with a vibrant community.
- Sharpen your skills through presentations and live demonstrations from talented photographers and creators.
All Ages Welcome | $5 Registration
Don’t Miss Out!
Register now for Image Wonderland! Whether you’re here to learn, create, or simply enjoy yourself, this event celebrates everyday photography and creativity at its finest.
